Speakers

Will Misselbrook is a seasoned creative marketing leader with over twenty years of experience in content, marketing, and branding across various industries and platforms. He currently serves as Chief Creative Officer and Chief Content Officer for the MLS team LA Galaxy and AEG.

Previously, Will was the Chief Creative Officer and Chief Marketing Officer for the NFL's Washington Commanders, becoming the first-ever Chief Creative Officer for an NFL team. He led the team's most successful rebranding effort, achieving 87.3 billion impressions and 65 million views on launch day.

Will's career includes roles at prestigious agencies and media institutions such as Wieden & Kennedy, Saatchi & Saatchi, BBH New York, Condé Nast, and the Wall Street Journal. He has developed award-winning content and marketing campaigns for diverse audiences and clients.

Passionate about storytelling, innovation, and cultural dynamics, Will focuses on creating immersive and impactful experiences for fans, partners, and the community. His mission is to inspire and empower his team to achieve excellence and deliver concrete results.