Semcasting

Semcasting is the gold standard in identity resolution. With our patented SmartZones technology, the unique multi-touch constellation system dynamically resolves digital identifiers in real-time without cookies, setting a new standard for accuracy and reliability.  Semcasting provides agencies and marketers with privacy-safe first-party customer data solutions, supporting identification, activation, and performance measurement across the entire digital ecosystem for both B2B and B2C.

Whether you are onboarding your CRM files for campaign targeting, running multi-platform attribution, or building your own first-party identity graph, the Semcasting self-serve AudienceDesigner (ADS) platform empowers marketers to maximize reach with control and transparency.

When it comes to B2B marketing, our B2B campaign management support is tailored to meet the specific needs of this industry. A key value we offer is employee title targeting both at work and home, which is essential for effective B2B marketing strategies.

Our offline data attributes for B2B audience targeting and customer data matching are comprehensive and include company name, location, domain name, revenue, SIC code, NAICS code, and employee count. This data is particularly useful for companies engaged in account-based marketing (ABM) or intender marketing tactics. It allows marketers to fill the top of the funnel with pre-qualified targets at scale, enhancing the efficiency and effectiveness of their marketing efforts.